Razvoj projekta pokretanja agencije za posjećivanje zaštićenih prirodnih vrijednosti zagrebačkog okružja

master's thesis

• Title (english): The development project starting Agency visiting protected natural values of the Zagreb surroundings
• Author: Anđelko Vragović
• Mentor: Ivan Martinić (mentor)
• Committee member: Ivan Martinić (predsjednik povjerenstva)
• Committee member: Stjepan Posavec (član povjerenstva)
• Committee member: Matija Landekić (član povjerenstva)
• Granter: University of Zagreb; Faculty of Forestry and Wood Technology; (Institute of Forest Engineering); Zagreb
• Defense date and country: 2017-09-22, Croatia
• Scientific / art field, discipline and subdiscipline: BIOTECHNICAL SCIENCES; Forestry

Abstract

Uvodno se obrazlaže posjećivanje zaštićenih prirodnih vrijednosti (ZPV) kao projektna ideja vezana za pokretanje specijalizirane turističke agencije. U središnjem dijelu se putem SWOT analize vrednuju okolnosti projekta te se razmatraju ključni elementi poslovnog modela agencije: potencijali pojedine ZPV, mogući partneri i dionici, poslovno okruženje, izvori financiranja te uspješni primjeri iz prakse. U zaključcima se definira profil agencije u smislu organizacije, kadrova, mreže partnera,... More sadržaja i opsega poslovanja te isplativosti. Less

Abstract (english)

The introduction explains the visitation of the protected natural values as a project idea, that is linked to the acutation of a specialized tourist agency.. In the central part, SWOT analysis evaluates the project's circumstances and considers the key elements of the agency's business model: the potential of individual protected natural values, potential partners and stakeholders, business environment, funding sources, and successful examples of practice. The conclusions defines the... More agency profile in terms of organization, staff, partner network, content and scope of business and profitability. Less

• Keywords: Razvoj projekta; zaštićene prirodne vrijednosti; turistička agencija; okrug Zagreba
• Keywords (english): Development of project; protected natural values; tourist agency; Zagreb surroundings
• Language: croatian
• URN:NBN: urn:nbn:hr:108:459661
• Study programme: Title: Urban Forestry, Nature Conservation and Environment Protection; Study programme type: university; Study level: graduate; Academic / professional title: sveučilišni/a magistar/magistra inženjer/inženjerka urbanog šumarstva zaštita prirode i okoliša (sveučilišni/a magistar/magistra inženjer/inženjerka urbanog šumarstva zaštita prirode i okoliša)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2017-10-26 12:08:36